He commenced his professional career at Deloitte, in the audit and consulting areas within the Media and Telecommunications sector. He then worked at Altadis as senior auditor, leading various international projects.
He joined Atresmedia in 2007, and was appointed Strategy Director in 2011, with the mission of channelling the Group’s different corporate development projects.
In January 2014, Nuche assumed the general management of Atresmedia Diversificación, which brought together the Group’s businesses not dependent upon the advertising market in Spain, such as the Company’s internationalisation, the different initiatives in the Media for Equity area and the generation of new sources of income. In this period, Atresmedia Diversificación launched two international channels, HOLA TV and Atres Series, tripling its subscribers to over 45 million. It has also successfully invested in different leading start-ups in Spain, and launched licensed products that have generated millions of euros, positioning itself at the head of sales in its category.