Annual And Corporate Responsibility Report 2017

Improving education Goal Actions in 2017 Challenges - 2017 Achievements - 2017 Challenges - 2018 • Helping to improve levels of education by: recognising the figure of the teacher, boosting Vocational Training and bringing education closer to society. • ‘¡Grandes Profes!’ event to inspire and to honour our teachers. • ‘Grandes profes, Grandes iniciativas’ Awards to give recognition to innovative actions in education. • ‘Discover Vocational Training’ project to increase exposure of vocational training in Spain and improve its perception among society in general. • Celebrating the ‘¡Grandes Profes!’ event 2017, and reach 1,500 assistants. • Improve the participation in the ‘Grandes Profes, Grandes Iniciativas’ event. • New website sections on ‘Discover Vocational Training’. • Bringing education closer to society. • Celebrate the even Grandes Profes with more than 1,700 teachers. • 290 candidatures received for the Grandes Iniciativas Awards. • Launching a monthly newsletter and adding a new section on the website. • Raising awareness of the importance of education through 7 messages on the television and online channels. • Making World Teachers’ Day a central feature of the Group’s editorial content. • Ellaboration and presentation of a report about professional situation in Spain. | 158 |  7. OUR CONTRIBUTION ATRESMEDIA  |  ANNUAL AND CORPORATE RESPONSIBILITY REPORT 2017